Drive real time routing decisions using fully integrated RUM, native monitoring, and 3rd party services.
Online enterprises of all kinds share a common challenge: Their success depends on the quality of experience (QoE) they provide for end users. Enterprises invest heavily in distributed network and server infrastructure to deliver a great user experience, but dynamically changing conditions such as periods of network congestion or overloaded servers can degrade that experience. Often, the problem is not a lack of network or server resources. It is the lack of intelligence in the network to consistently use those resources effectively. Pulsar uses real user monitoring (or RUM) to create a performance aware application delivery network.
Pulsar is a mechanism within the NS1 DNS platform that ingests real user performance measurements from actual end users. It takes measures of latency, throughput, page load time, or other QoE metrics from users to the application or content delivery end points. Those end points can be data centers, cloud instances, CDNs or all in combination. Pulsar then builds a dynamic “map” of performance to those end points based on the geolocation or network ASN of the end users. When a user makes a request for content or an application service, Pulsar knows which delivery end point will perform best for that specific user and the NS1 platform routes the user accordingly. Pulsar keeps its “performance map” up to date by continuously taking RUM measurements from the end users it is routing.
The best way to track the performance of your online services is to measure it from the perspective of your users. And the best way to use that information is make it part of your Intelligent DNS and Traffic Management system. The result is higher conversion rates and higher revenues from your online operations.