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October 12, 2015

NS1 Launches Pulsar, Boosts Application Performance With Real-Time End User Metrics

First DNS and Traffic Management Solution to Converge User, Network and Infrastructure Data

NEW YORK, NY – Oct 13, 2015 – NS1, an intelligent DNS and traffic management company, today announced the launch of Pulsar™, a cloud-based routing engine that acts on real-time performance metrics from actual end users and empowers application developers to take control over Internet traffic at the extreme edge. Fully integrated and native to the NS1 platform, Pulsar brings the power of hyper-granular user level data to the company’s intelligent DNS and traffic management network. As the only solution on the market to converge user, network and infrastructure data, NS1’s platform gives developers unprecedented control over application delivery through real-time intelligence, native and API-based integrations and automated decision making.

"DNS and traffic management are key components of application performance," said Kris Beevers, co-founder and CEO of NS1. "With Pulsar, the NS1 platform is revolutionizing how enterprises manage application performance by giving developers visibility and control over Internet traffic at the extreme edge. This capability, when converged with our intelligent DNS and traffic management platform and real-time feeds of infrastructure telemetry and other data, delivers unprecedented speed and reliability, truly bringing about unparalleled application performance and customer experience."

While the use of DNS is ubiquitous, the cloud, the exponential growth in applications and the Internet of Things have dramatically changed the landscape for digitally focused enterprises. Traditional approaches to DNS and traffic management are based on technologies that are decades old and not designed to scale with high-velocity Internet traffic, distributed applications and content-driven websites. This has made DNS and traffic management the weakest link for high performance applications and Internet properties, resulting in downtime, increased operational costs, lost revenue and poor end user experience.

Combining real-time measurements — including real user monitoring (RUM) data — from actual end users with a high performance DNS and traffic management solution makes Pulsar an industry first. Pulsar provides enterprises with 360-degree situational awareness into their application performance, enabling intelligent, real-time and automated routing decisions. Engineered to be lightweight, turnkey, and easily integrated into existing applications via APIs or a non-invasive script placed on a website or application, Pulsar accelerates time-to-value while giving IT leaders a purpose-built, next-generation solution designed to enhance customer experience across their digital estate.

NS1’s Pulsar includes the following features:

  • Real-time end user telemetry: Leverage high-volume, real-time end user telemetry to make hyper-granular, automated traffic routing decisions based on live network and performance measurements.
  • Intelligent routing: Route users to optimal service endpoints based on actual performance telemetry, including latency, throughput, packet loss, jitter, application specific measurements and much more.
  • Integration with NS1’s managed DNS platform: Seamlessly integrated with NS1’s intelligent DNS and traffic management platform, customers can take full advantage of NS1’s world-class managed DNS network and patented Filter Chain™ routing technology, enabling customers to easily configure complex routing decisions with a library of mix-and-match algorithms to fit their specific needs.

"Precise traffic management and high performance DNS are mission critical for IgnitionOne’s world class marketing and advertising platform," said AJ Wilson, vice president of operations, IgnitionOne. "NS1’s technology makes complex real-time traffic routing easy."

Pulsar is generally available today as a component of the NS1 platform. Customers and interested parties can contact the company for pricing information.

About NS1
NS1’s intelligent DNS and traffic management platform, with its data driven architecture and unique Filter Chain routing engine, is purpose-built for the most demanding, mission-critical applications on the Internet. NS1’s comprehensive platform technology leverages infrastructure, application, and network data to make intelligent routing decisions in real time, ensuring optimal application performance and reliability. NS1’s platform is delivered through its world class Managed DNS Network for customers including Imgur, MaxCDN, Collective Media, OneLogin and many more.

The company is backed by Flybridge Capital Partners and Sigma Prime Ventures and is headquartered in New York, NY. To find out more about NS1, visit our website: